PORTFOLIO FEATURE

Lexie’s Restaurant

About

Driven by Peace, Love, & Burgers, Lexie’s Restaurant is dedicated to serving their community not only through their stomachs but through their hearts. Lexie’s mission is to provide a welcoming space for friends and family to gather over a light-hearted yet innovative meal.

Services

Brand Strategy
Visual Identity
Art Direction
Custom Illustrations
Restaurant Interior
Food Truck Design
Website Design
Menu Design
Signage
Apparel Design
Print & Packaging Design
Web Design- Coming Soon!

Burger topped with avocado and sauce in a paper tray alongside a serving of fries, with a red condiment bottle in the background.
Solid white rectangle with no visible content.
Casual dining area with metal chairs and wooden tables, featuring red, blue, and gray color accents. Red condiment bottles are placed on each table. Wall artwork includes minimalist designs and light pastel colors.

Brand Tone

Family-Friendly / Vibrant / Welcoming

Graphic of a light blue hand making a peace sign with the text "Lexie's Peace. Love. Burgers." in red at the bottom.
Blue and beige baseball cap with "LEXIE'S" logo on the front, placed on a teal and red background.
Small restaurant interior with colorful metal chairs, wooden tables, ketchup bottles, and minimalistic wall art. A chalkboard wall displays drawings and cards.
A menu with various food and drink items including fish tacos, burgers, hot dogs, fries, drinks, and milkshakes. There are also trays of a burger and fries with ketchup. The menu lists restaurant locations in New Hampshire and Massachusetts.

COLLABORATIVE CREDITS

Photography: Freebird Photography

Logo with text 'Lexie's' in red and 'Peace. Love. Burgers.' in white on a turquoise background, surrounded by a red oval border.
Assorted Lexie's stickers with burger and peace signs on red background.
Food truck labeled 'Lexie's' with colorful designs, hearts, peace signs, and burgers; slogan 'Peace. Love. Burgers.'"}
Illustration of a peace symbol, red heart, and hamburger

Before & After

Interior of a room under renovation with a yellow wall, ladder, wooden benches, and construction materials.
Diner interior with turquoise and orange decor, red ketchup bottles on tables, and colorful metal chairs. Walls display framed minimalist pictures.
Interior of a room under renovation with yellow walls, white ceiling tiles, cabinetry being installed, a ladder, and construction materials.
Inside view of a modern burger restaurant with colorful chairs, wall art with burgers and hearts, and a counter with a cash register.
A plain white background with no visible objects or text.